Side-by-side comparison: pricing, features, free trial, and verified scores.
Great Place to Work provides employee surveys, benchmarking, and the famous Best Workplaces certification and lists.
Closely matched with Universum on the attributes we track — see full table below.
Universum is a global employer branding agency and research firm that helps companies understand and improve their employer brand perception.
| Feature |
G
Great Place to Work
Employer Branding and Referrals
|
U
Universum
Employer Branding and Referrals
|
|---|---|---|
| Scores (Verified User Reviews) | ||
| Support Score |
8.2/5
|
7.5/5
|
| Maintain Score |
8.8/5
|
7.1/5
|
| Platform Score |
8.7/5
|
8.4/5
|
| Total Reviews | 5 verified reviews | 14 verified reviews |
| Key Specifications | ||
| Category | Employer Branding and Referrals | Employer Branding and Referrals |
| Best For | Enterprise | Enterprise |
| Pricing Model | Custom | Custom |
| Starting Price | Custom | Custom |
| Free Trial | No | No |
| AI Features | No | No |
| Deployment | cloud | cloud |
| Category-Specific Features | ||
| Trust Index Survey | Yes | — |
| Certification | Yes | — |
| Lists & Awards | Yes | — |
| Student Surveys | — | 1M+/year |
| EVP Development | — | Yes |
| Competitive Benchmarking | — | Yes |
| View Full Details | View Great Place to Work | View Universum |
It depends on your priorities. Great Place to Work and Universum are closely matched on the attributes we track.
Both are Employer Branding and Referrals tools. See the full comparison table below for pricing, deployment, and feature differences.
Both use custom pricing — check each vendor's site for current rates.